Oran Park Hotel & Momento Hospitality
Momento Hospitality engaged Pendulum Communications to deliver a PR campaign aimed at promoting the launch of Oran Park Hotel as Southwest Sydney's premier multi-million-dollar hospitality and entertainment precinct. The expansive 7,500 sqm precinct is one of the largest in Australia and cost $50 million to construct. Oran Park Hotel spans 3 levels, with 7 bars, an all-day bistro, a central open-air atrium, pizzeria, bottle shop, Asian-inspired rooftop bar, two boutique cinemas, a grand ballroom with multiple function spaces, and an indoor kids’ play area.
Pendulum led the strategic PR campaign for the entire precinct over an 8-week pre-launch and opening phase. Coverage secured included articles in all key local and metro newspapers, across major lifestyle & trade publications plus TV segments on Channel 9 News, Channel 7 News and on Sydney Weekender
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~+~50
Pieces of media and socials coverage secured in just 8-weeks
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21 ~million~
Media reach of over 21 million
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11 ~million~
Social media reach of over 11 million
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$500 ~k~
Editorial value of more than $500,000
FROM THE CLIENT
“Olivia and the Pendulum team have been nothing short of exceptional across two of our biggest moments this year - the opening of Oran Park Hotel and the launch of Bella LIVE. Olivia and Rose were always on hand, relentlessly across every detail, consistently kept me in the loop, and often went well above and beyond what any agency would reasonably be expected to deliver. Their industry contacts and insights are second to none, and they understood the brief instantly — not just what we needed, but what would actually cut through. Pendulum are true partners, and we couldn’t have asked for a stronger team by our side.”
EMMA DIGIACOMO
HEAD OF MARKETING - MOMENTO HOSPITALITY